Why jacquard
The design is in the threads
The design is not printed on top of the fabric: it comes from the threads interlacing. That is why you can see it, feel it, and it lasts.
Jacquard weaving: the art of interlacing
Born in the early 1800s with Joseph-Marie Jacquard's loom, jacquard weaving can create designs of every kind, even very complex ones, that are an integral part of the fabric itself.
The pattern comes from the interlacing of the warp (the threads stretched lengthwise on the loom) and the weft (the thread that crosses them to form the design).
The result is a fabric with body and texture that feels different from a printed or embroidered one.
Why choose jacquard
What changes compared with a print
Integrated motif
The design comes from the threads crossing, not from a print on the surface: it is in the fabric, not on it. There is no layer to wear off.
Unique texture
The weave gives the surface a relief you feel under your fingers: a print is flat.
No ink
The colour is not laid on top of the fabric: coloured threads form the design. There is no print to crack or peel.
Preview before you order
See how your image will be woven, with the threads available for that product, before you pay.
Woven in Chieri
Every piece is woven in Chieri, in Piedmont, by Tessitura Artistica Chierese on industrial jacquard looms, from the file we prepare from your image.
We keep no stock: the loom starts only after you order, and the piece you receive was woven for you.
How the preview is made
Our preview engine turns a photographic image into a weavable design, taking into account the threads available for each product.
By combining coloured threads we get a wide range of tones and shades, to reproduce photos, illustrations and drawings.
Feel the difference
Create your first woven piece and feel with your own hands what changes compared with a print.
Start Creating